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Data is the new oil"

Dashboard collage of sales charts with line graphs, branch map of Kuala Lumpur, channel bars, pie and box plots. Campaign analytics dashboard: heatmaps, churn scatter plot, age distribution bars, word cloud and social media trends.

Even AI/ML becomes effective only when relevant data is fed.

I came to praise the beauty of data engineering only after getting involved a bit more in this interestingly complex subject.

There is a reason the data storytellers are valuable for businesses. Their work can help make way better decisions.

And now, I hate myself for not taking statistics seriously in the early days 😢

Engineering
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